Opportunity in the Hemp and CBD Market
CBD is the hottest product in supplement aisles. And post-farm bill, things are moving to market faster than ever. Navigating how to responsibly market hemp products across channels has never been more important.
Join BrandCamp to learn how to educate customers, prepare for regulators, stand out in the marketplace, and be a better ambassador for hemp. We’ll be diving into some of Nutrition Business Journal’s groundbreaking survey data, consumer trends and preferences and regulatory hurdles, and then move into a presentation by and conversation with Pamela Orth, partner and business development for Restorative Botanicals. Orth has 30 years of experience research and business development—16 of which were as business development manager for private medical practices. She earned her Masters at Colorado State University in Organizational Development.
Orth believes in providing accurate, relevant information and connections, targeted for each recipient’s specific needs and abilities. Her honest and compassionate nature come thru in her communications and trainings, her energy and drive are infectious. At Restorative Botanicals, Orth feels blessed by the ability to supply effective, organic, cannabinoid rich products directly to those in need. She is actively involved in research and development of new cannabinoid-rich products. Her particular area of research being anxiety and PTSD in women, children and first responders. She is involved with The Industrial Hemp Research Foundation, COHIA, U.S. Hemp Round Table, National Hemp Association, Colorado Women’s Chamber of Commerce, Breckenridge Advisory Board, Dress For Success and Temple Sinai and the CO Firefighters Calendar. Pamela works directly with policy and decision makers allowing her the opportunity to gently demystify the stigma surrounding industrial hemp and cannabinoids.
Director of Business Development, Restorative Botanicals
Note: this episode will last for 45 minutes